When you prepare presentations or templates for your clients or your manager, apply these PowerPoint graphics tips so your presentation will be easy to modify and the PowerPoint file will be as useful as possible. This not only results in a happier client, it shows off your PowerPoint know-how. And even if you are just working on a presentation for your own use, follow these tips to get a more useable, flexible presentation.
Graphics as separate elements
When a client asks for a PowerPoint presentation that has a lot of graphics-intensive slides, whenever possible it is best to bring in those graphics as individual, separate elements rather than as a complete, single graphic. Keeping the elements separate allows the user to build in detailed animations. It also enables them to make last-minute adjustments to their presentation.
For example, if you have a graphic of a fancy chart, make each bar a separate element so each bar can be animated separately. Or if you have a slide that is a montage of multiple graphics, insert each graphic as a separate image (use transparent-background PNGs for great results!), then arrange the montage within PowerPoint. This way if the user needs to swap out an image or move things around, he can do that without having to go to you to do it… which will minimize frustration for everyone concerned!
On all slides other than only the most special cases, the elements on the slide should be individual things on the master background so they can move be moved around or so the user can make on-the-fly changes to the presentation. Otherwise it’s just frustrating for the client when all they want to do is move something over by an inch but they can’t because the whole slide is one big graphic. This also allows the client to decide to change to a different template without requiring you to remake the slides for him with a different background.
“Templatizing” as the final step
When your PowerPoint project is to design a “template,” typically the process is to create a presentation with examples of all the different types of slides, which is then passed back and forth between you and the client until it is just as the client wants it.
Once the design work is over, there is another big step to turn that design into a template. This includes taking the design and creating the background slide, setting the Master slides, the fonts, and the color palette. It is easy to forget that last step! Be careful not to refer to the design as a “template” until that step is done or else your client will be very disappointed in the template (and in you) the first time he goes to create a new presentation.
The moral of the story
Want your clients to be happy with your PowerPoint templates? Don’t build your slides in Photoshop or another graphics program then insert full-screen graphics with elements “merged” onto the background. Doing this completely removes all flexibility from your presentation. Also, be sure to take the time to turn your “design” into an actual “template” before you say you’re all done. Until you’ve set up the master slides and other template basics — it’s still just a presentation design.
- Receive email notifications of new posts:
Click a tag for related posts:agencies audiences Basecamp blog brand business call to action community computers customer support editing email estimates fonts freelance gadgets graphics iPad job hunting logos mac marketing messaging Outlook packaging planning PowerPoint PR presentations productivity product review professionalism project management projects recommendations resume reviews self publishing social media stock photography Technology tradeshows web design windows writing
- Improving Your Presentations
- 1-minute Photo Improvement
- Why Do You Blog?
- Batch Processing with Affinity Photo
- The Entrepreneur’s 10-Step Condensed Business Plan
- iPad: How Old is Too Old?
- Do I Have Enough to Quit My Day Job?
- Leave Localization to the Pros
- Make Your Calendars Play Nice Together
- Free Graphics Sources
- Mirrored Margins in MS Word
- A Tale of Three Headsets
- Time to Move On
- The Event Plan: a Tradeshow Primer
- GoToWebinar Basics
- Outlook for Mac: So Close!
- From Windows to Mac
- Evernote is Awesome
- Set Up a DocBook Toolchain
- Your Professional Resume
- Stock Photography Tips
- Tricking Your Customers is Disrespectful
- Deadline Management
- Manage To-dos With Basecamp
- The Brydge+ iPad Keyboard
- LinkedIn for Job Seekers
- Week Numbers in Outlook
- Hidden Impacts of Project Schedule Delays
- Getting Started in Self-publishing
- 13 Tips for Your Blog or Newsletter
- Do Religion and Marketing Mix?
- Consistent Color = Brand Power
- Outlook Automation with “Quick Steps”
- Comment Spam: I Give Up
- Good Design Housekeeping
- File Naming Sanity
- PowerPoint Graphics Tips
- Comment Karma
- Comparing Two iPad Keyboards: ZAGG and Logitech
- Outlook Rules 101
- Consolidated Outlook Inbox
- Five Steps to Plan a Website
- Choosing a Domain
- Outlook Productivity: Tagged Searching
- Considering a Switch from Windows to Mac?
- Tradeshow Giveaways & Promotional Gifts
- Why Rush Jobs Are Evil
- Online Printing: Customer Service is King
- Estimate Etiquette
- Getting Organized With Outlook PSTs
- WordPress vs. Weebly
- Comparing 5 Online PM Tools
- Choosing your Next Non-Mac Computer
- Is it Really a Blog?
- Your Laptop’s Video Connectors
- Know Your Graphics – or Look Like You Do
- Add a Keyboard to Your iPad
- Letterhead in an Email World
- Use Simple URLs
- Keep in Touch with Your Customers With Email
- Rolling Up the Feedback
- Keep Agency Project Costs Down
- Merchandising and Your Brand
- Your Email Address and Your Brand
- B2B Social Media: Are you overlooking StumbleUpon?
- Email Marketing vs. Spam
- The Long-copy Sales Page in 5 Steps
- You Need a Writing Style Guide
- Why Reference Cards?
- Lose the Hyphen!
- The Minimalist Marketing Plan
- Your Business Name and Domain
- Trade Downloads For User Data
- Monitor Social Media For Product Feedback
- Take Every Branding Opportunity
- Messaging 101
- Creative Use of Your Customer Service Stories
- Don’t Stop With a Call To Action
- Creating a Text-based Logo
- The Reluctant Social Media Networker
- Save Money With an Effective RFQ
- User Communities and Exclusivity
- Recommendations and Your Reputation
- The iPad As Business Tool