I have recommended blogging to many of my clients and others in my network, whether as their principle outreach or as a complement to or destination for their social media strategy.
From the freelancer to the multinational corporation, a blog is a great way to put content into the world that helps position you and […]
Like it or not, Microsoft Word is a standard for document preparation across almost every industry. While content is typically pulled into InDesign, Affinity Publisher, or another serious desktop publishing package for the production of books and other long documents, sometimes even this step is done in Word.
I work sometimes with clients to prep for large meetings, trade shows, and webinars. It can be discouraging when a client prepares a talk full of useful information that will benefit their customers, only to present it in an uninteresting way that fails to impress.
Lately I’ve had a few projects that were dependent on photos that other people sent me. It has become pretty typical when I request photos that people send stuff that is, well, not so great. You don’t have to be a pro or have a fancy camera to take a photo that can be used in […]
Whether for a blog or a small business, you usually need to include graphics in what you do. No matter how compelling your words are, that graphic helps you to get attention and set the tone.
I was recently contact by someone who wanted to modify an MS Word doc so that the outside margins in his student workbook were large enough for the students to take notes in. This is such a very simple thing to do that I thought I’d just treat this as a freebie and describe the process here.
After 30 years on a PC I became a Mac person, and I will never look back. Interested in making the switch? I’ll draw on my own recent experience with the switch to hopefully make this easier for you. I’ve broken this process down into three main sections: Hardware, Operating System, Software; and then go into a few Annoyances.
Having all kinds of great information is only worthwhile if it is at your fingertips and is easy to retrieve. Evernote’s ubiquity, non-intrusive interface, and ease of use make it an excellent organization choice.
To work in DocBook, your first step is to set up the toolchain. For those new to technical communications, a toolchain is the set of programs, utilities, compilers, etc. that work together to provide you with what you need to get the job done. It’s a chain of tools — get it? I found the process much easier said than done, and so decided to carefully document each step along the journey.
Your resume will have a significant impact on your potential employer’s first impression of you, so you need to make it the best it can be.
These disrespecting ads mislead, sensationalize, and exclusively target emotional triggers to suck browsers into opening an email or clicking that ad.
Freelancer Tip #1: Even those with years of freelancing behind them can get in a deadline bind, and the more clients you juggle, the harder it gets. Missed deadlines are a fact of life: it is timely communication that can make missed deadlines okay (or at least not so bad).
I don’t love Basecamp, but my team does, so that makes it my tool of choice with this team. Here is an overview of how we use it.
LinkedIn is one of the first places people go to learn about you and to help them decide whether to bother calling you in for an interview. Especially if LinkedIn is your primary web presence, you need to give it your full attention to make it as effective as possible.
